If you’re looking to sell your home yourself, you’re going to want to make sure that as many potential buyers know about it as possible. It sounds simple, but it’s actually one of the most difficult parts of selling your FSBO property.
With the exponential rise in internet technologies, you have more tools available to you that can be used to help you sell than ever before. Social media sites like Twitter and Facebook are a great way to generate interest and spread the word among people you know, and among the people they know… Your “social network,” if you will.
This article offers some tips on how to go about utilizing social media to sell your home.
1. Create an online presence for your home. Twitter and Facebook are excellent resources to get your word out there, but they’re not the best place to start. You’re going to want to create a sort of “home-base” for your property that those networking sites can reference and direct potential buyers to. There are several FSBO sites specifically for that purpose, but you can also create your own website using a free blogging site like Blogger or WordPress. Once you have your home base, you can use sites like Twitter and Facebook to direct people there. This is where you should post all the relevant information like the asking price, contact information, and even pictures and videos of the home. Get creative. It can’t hurt.
2. Spread the word. This is where those social networking sites really pull their weight. Ask your friends and acquaintances on these sites to “like,” re-tweet, or share your for-sale announcement among their friends and contacts. The more eyes you catch, the more potential buyers you’ve reached.
3. Don’t overdo it. “Spamming” is a term that refers to the bombardment of certain ads or posts over social networking outlets. Don’t do it. No one likes spam emails, right? Why would anyone want spam Facebook posts? If you annoy people with your advertising, you run the risk of alienating a portion of your market.
Have you ever seen an ad for a home on your favorite social networking site?
Do you have a piece of property (house, lot, or land) you’d like to sell fast? Fill out our Sell Fast Form and get a cash offer within one hour of us viewing the property. https://pdxrenovations.com/